MELING
美菱
MELING Co., Ltd. is one of China’s significant electrical appliance manufacturers, with three major refrigerator production bases in Hefei, Mianyang, and Jingdezhen. The company’s product lines encompass refrigerators, freezers, washing machines, and several others. Based in Hefei, MELING has, for 30 years, steadfastly adhered to the ethos of “Independent innovation, made in China,” focusing on refrigeration expertise and diligently building its core competitive edge through technological and product innovation. MELING established Anhui Province’s first RoHS public testing center and a national-level enterprise technology center with a cutting-edge R&D team. This dedication has led to breakthroughs in energy efficiency, frost-free technology, deep freezing, and smart features. Among their leading products are the multi-door Athena series of high-end (smart) refrigerators, the -192°C world’s coldest refrigerator, and a top-level energy-saving refrigerator consuming only 0.23 kWh daily, setting industry trends.
In 2009, MELING pioneered the “Rural Household Appliance Initiative: Ten Years Free Warranty for Refrigerators,” aiming for an equitable consumer environment. Building on this, MELING enriched its service quality by advocating the brand proposition of “Refrigerator Quality Service, MELING Pursues Fairness.” In November 2012, MELING announced the “Athena Refrigerator Compressor Ten-Year Free Replacement” to further reinforce consumer protection and guarantee quality service.
Presently, while ensuring stable operations in the Chinese market, MELING actively engages in broader global competition and cooperation. MELING refrigerators are exported to over 120 countries and regions in Southeast Asia, Europe, the Americas, maintaining a sales growth rate of over 20% for three consecutive years.
Guided by the core values of “Honesty, Intelligence, Courage,” MELING demonstrates its professionalism, concentrates on refrigeration, enhances its core competitiveness, continually develops products meeting consumer demands, solidifies its industry influence, and aims to be a respected “leading Chinese, world-class” household appliance enterprise, realizing the dream of every MELING employee.
MELING’s flagship product, the refrigerator, was among the first batch of Chinese branded products and enjoys national export exemptions. The “MELING” trademark is recognized as a China Famous Brand, listed among China’s most valuable brands, and holds certifications such as ISO9001, ISO14001, OHSAS18001, IECQ QC, enabling international market expansion. MELING refrigerators (and freezers) received government approval for five consecutive years in the national “Rural Appliance Project.”
For three decades, MELING has been committed to independent innovation in technological research and development, persistently focusing on refrigeration. MELING enlarged its R&D team, establishing a Research Institute, Engineering Institute, Product Development Center, and Technical Center, with the mechanism of chief scientists. MELING’s outstanding research results in energy efficiency, preservation, deep freezing, and green design have led to the development of hundreds of refrigerator models, catering to various consumer needs, elevating quality, and enhancing core competitiveness. These include the multi-door Athena series of high-end refrigerators, the -192°C world’s coldest refrigerator, and a top-level energy-saving refrigerator consuming only 0.23 kWh daily, leading industry trends.
Amid industry price wars and intense marketing battles, MELING creatively introduced the strategy of “Refrigerator Quality Service, MELING Pursues Fairness,” placing service at the forefront of its development. Through initiatives like “Ten Years Free Warranty for Rural Household Refrigerators” and “If Your Refrigerator Does Not Cool, MELING Will Replace It for Free,” MELING emphasizes quality and customer service, fostering a healthy competitive environment. Collaborating with the China Consumers Association, MELING established a “Quality Service Precedent Compensation Guarantee,” giving ultimate interpretation rights to a third-party, the protector of consumer rights.
In 2010, to adjust product structures and expand production capacity, MELING raised 1.2 billion yuan for the Athena Luxury Refrigerator Production Base, freezer expansion, and eco-friendly refrigerator projects. After completion, MELING’s asset scale, overall strength, and refrigeration and freezer businesses’ operating capabilities significantly improved. This move aimed to optimize product structures, increase profitability, enhance comprehensive competitiveness, and establish a robust foundation for further development.
Today, MELING refrigerators are sold in more than 110 countries and regions, engaging in extensive global competition and cooperation. By leveraging Chinese resources and efficiently utilizing global resources, MELING drives international market sales with its brand reputation, ensuring more global users enjoy high-quality MELING products.
Guided by the corporate mission of “Bringing the Best,” MELING continues to embody the enterprise spirit of “Responsibility, Innovation, Cooperation,” and the corporate values of “Dedication, Initiative, Innovation, Cooperation.” With the focus on boosting core competitiveness and developing products meeting consumer demands, MELING aspires to become a significant manufacturer in household refrigeration, commercial refrigeration, washing machines, small appliances, and biomedicine.
Best-selling Products from the MELING Brand：
