Wowo

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WOWO is a professional pet health brand under Maibao Biotechnology, committed to becoming a leader in the pet health industry, focusing on providing tailored nutrition solutions for pets to meet the more individualized needs of pets. WOWO takes “Goods For Your Friend” as the guideline, constantly learns and innovates, and tirelessly pursues bringing better things to our friends. Starting from the needs of pets themselves, it selects suitable raw materials globally and scientifically develops exclusive nutritional products for pets.

WoWo is a brand focused on the development of pet nutrition and eating experience. Starting from the nutritional needs of pets, in the product research and development process, the brand not only pays attention to meeting the requirements at the data level, but also pays attention to the exploration at the experience level such as taste, smell, and touch, with the goal of “creating delicious nutrition for pets”. The core team of the WoWo brand is composed of experts with nutrition research and development experience; the pet nutrition team of South China Agricultural University provides research and development support; WoWo has formulated strict quality control standards. Taking the freeze-dried three-delicacies full-price adult cat food as an example, the finished product testing items exceed 500.

The brand’s freeze-dried three-delicacies full-price adult cat food has sold more than 2.6 million bags accumulatively across the entire network (including Tmall/Taobao, Douyin, etc.) in 2021. As a brand with full coverage of both online and offline channels, WoWo has currently entered more than 1,000 pet stores and hospitals in four major regions including South China, East China, Central China, and North China.

Best-selling Products from the Wowo Brand：