Unifree

悠派柔品

Unifree belongs to Wuhu U-PLAY Hygiene Products Technology Co., Ltd. The company was established in 2006 and is an enterprise integrating R&D, production and sales of pet cleaning, household personal care, adult incontinence care, and medical and health products.

Brand advantages are as follows:

Technical strength: It has more than 100 new technologies and invention patents, and has strong R&D capabilities.

Production layout: It has globally deployed five major production bases (including the factory in the United States) and invested in more than 30 fully automatic production lines, ensuring the product supply capacity.

Independent brands: It has several independent brands such as Unifree, Honeycare, Cocoyo, and Fupai.

Product diversity: The products cover soft wipes, functional wet toilet paper (such as hot spring wet toilet paper, borneol wet toilet paper, refreshing wet toilet paper, etc.), online celebrity masks, silky soft tissues, etc., meeting the needs of different consumers.

Wide market: Its channels cover both domestic and foreign markets. The products are exported to more than 40 countries and regions, and have excellent performance in both domestic and foreign markets.

Brand culture: Unifree, a high-end mother and baby and personal care brand under the U-PLAY Group, takes softness as the core brand value and aims to create gentle, clean and safe soft companionship for “urban young women”. It is derived from the combination of the first letter of the company name U-PLAY and the English word “free”. The combination of “Uni” (with you) and “Free” implies “With you, more freedom”.

Enterprise honors: It has received numerous honors since its establishment. For example, in May 2020, the Anhui Association of Foreign-Invested Enterprises awarded it the “Outstanding Contribution Award for Epidemic Prevention and Control”; in September 2020, it was jointly recognized as a “Key Protected Production Enterprise for Epidemic Prevention Materials in the Province” by the provincial epidemic prevention and control emergency headquarters and other units; on October 17, 2020 (Poverty Alleviation Day), it was honored as the “Best Social Assistance Unit” in Wuhu City; in December 2020, it was awarded the “Advanced Collective Against COVID-19 in Anhui Province” by the people’s government; on December 21, 2020, it was awarded the “Advanced Enterprise Against COVID-19” by the All-China Federation of Industry and Commerce; on December 22, 2020, Cheng Gang, the chairman and general manager of U-PLAY Technology, was awarded the “Advanced Collective and Individual in the Industrial and Information Technology System Against COVID-19” by the Ministry of Industry and Information Technology; in 2020, Unifree was selected as the “TOP 100 of the Most Potential New Brands in China” by Inspur New Consumption.

The main products of Unifree include online celebrity masks with monthly sales of over 1 million orders and silky soft tissues with cumulative sales of over 1.2 million. Its registration information is: The trademark was registered on the China Trademark Network by Wuhu U-PLAY Hygiene Products Technology Co., Ltd. on December 31, 2019. The registration number is 43492119, and the international classification number is 5. The commodity services include disinfection tissues, delivery packs, incontinence clothes, pet diapers, bacterial inhibitors, baby food, disposable baby diapers, menstrual underwear, tampons, sanitary napkins, etc.

In addition, the company’s vision is to become one of the top three Chinese consumer goods enterprises with global influence; its mission is to help employees grow rapidly to realize their life value and dreams internally, and to continuously create environmentally friendly, comfortable and convenient high-quality daily consumer products for the society externally, surpass competitors and build a globally influential brand enterprise; its values are the pursuit of excellence, customer success, responsibility, gratitude and win-win. The company also pays attention to employee benefits, providing five social insurances and one housing fund, free meal subsidies, free accommodation, tourism expansion, internal purchase of brands, regular training, team building, festival and birthday benefits, etc.

Best-selling Products from the Unifree Brand：