Huanghelou

黄鹤楼

Huanghelou cigarettes were founded in the 1930s and are a quintessential example of Chinese-style cigarettes. They belong to the Hubei China Tobacco Industry and have five major product series. Huanghelou has become a favored brand among consumers and an outstanding representative of modern Chinese-style cigarettes.

The name “Huanghelou” is derived from the Yellow Crane Tower, one of the three famous towers in the Jiangnan region, located on the south bank of the Yangtze River in Wuhan, Hubei Province. The Huanghelou brand was established in the 1930s and is known for its high-quality tobacco. In 1995, the Huanghelou brand was reintroduced, and in 2004, the Huanghelou 1916 product was launched. Since then, the Huanghelou brand has rapidly risen to become one of China’s premium cigarette brands, alongside brands like Zhonghua, Yuxi, and Furongwang. Huanghelou is known for its slogan “天赐淡雅香” (Heavenly Gift of Subtle Elegance) and offers five major product series.

Hubei China Tobacco Industry Co., Ltd. has a history dating back to 1916 when it was founded as the Hankou Branch of the Nanyang Brothers Tobacco Company. It has now been in operation for over a century. The company includes cigarette factories such as Wuhan Cigarette Factory, Xiangyang Cigarette Factory, Three Gorges Cigarette Factory, Guangshui Cigarette Factory, Hong’an Cigarette Factory, Enshi Cigarette Factory, and more. It also has subsidiaries such as cigarette materials factories, Xinye Thin Paper Company, and Hongjinlong (Group) Co., Ltd.

The company adheres to the guidance of the new era of socialism with Chinese characteristics, vigorously implements the development strategy of “building strong brands and promoting cultural development,” and unwaveringly advances strict Party governance. The company also promotes supply-side reforms, technological innovation, production and operation, and cultural construction. The products produced by the company, such as “Huanghelou” and “Hongjinlong,” are not only popular domestically but also exported overseas. With the advantages of technology and culture, the “Huanghelou” brand’s market share, competitiveness, and influence continue to rise. It has become a highly regarded brand among consumers and a representative of modern Chinese-style cigarettes.

The company views innovation as the driving force for development and gives top priority to the application of technological achievements. Using the “star system” as the core, it has built an organic collaborative, real-time interactive ecosystem, and innovation system. With the advantage of technology and innovation, the company continuously consolidates its development advantage and brand competitiveness. It actively explores the application of new technologies, materials, and methods, introducing a wide range of new cigarette products, such as slim cigarettes and medium-sized cigarettes, alongside its existing product series, offering consumers new changes, experiences, and surprises.

The company adheres to the principle of “brand-driven development, giving back to society.” It never forgets its sense of social mission and responsibility. It actively participates in social welfare activities and conducts targeted poverty alleviation work. Over the years, it has donated billions of yuan to various charitable organizations, educational poverty alleviation funds, and agricultural water conservancy projects, contributing positively to improving educational and medical conditions, promoting healthcare development, and changing the face of poverty and backwardness.