XPENG

小鹏

Established in 2015, a prominent domestic intelligent automobile design and manufacturing company, it’s a technology firm that integrates cutting-edge innovations in the Internet and artificial intelligence. With a “dual-engine” composed of digitalization and electrification, it possesses distinctive differentiation.

He Xiaopeng, co-founder of UC Yousheng and former President of Alibaba’s Mobile Business Group, currently serves as Chairman and CEO of XPeng Motors. Xia Heng and He Tao, both co-founders of XPeng Motors, graduated from the Automotive Engineering Department of Tsinghua University. They previously led the development of new energy and intelligent vehicle control systems at GAC Research Institute. Xia Heng is now a co-founder, Director, and President, while He Tao is a co-founder, Director, and Senior Vice President. Dr. Gu Hongdi, former Chairman of J.P. Morgan’s Asia-Pacific investment banking division, joined XPeng Motors in March 2018 as Vice Chairman and President. A diverse management team from the fields of the Internet, automobile manufacturing, and strategic financing has shaped XPeng Motors’ unique DNA.

Based globally, serving locally is XPeng Motors’ strategic pattern. In its six years of existence, XPeng Motors has accomplished global positioning. The company’s research and development headquarters are located in Guangzhou, and it has established design, research and development, production, and marketing entities in Beijing, Shanghai, Shenzhen, Silicon Valley, San Diego, Zhaoqing, and Zhengzhou. Through global positioning, a large-scale, diversified, self-developed interdisciplinary team has been assembled. As of December 31, 2020, the company employs over 5,000 people, with research and development personnel accounting for approximately 60% excluding frontline staff.

XPeng Motors believes that new energy vehicles are not equivalent to the next era of automobiles. Intelligent vehicles (AI + Internet + automobiles) represent the new path in the next era of automobiles. The “dual-engine” drive consisting of digitalization and electrification, forming an intelligent electric vehicle with Internet-based DNA, constitutes XPeng Motors’ distinctive product feature.

XPeng Motors has established intelligent manufacturing bases in Zhaoqing, Guangdong, Guangzhou, Guangdong, and Wuhan, Hubei, which fulfills the high-growth market demands for XPeng Motors’ forward-looking strategic positioning.

The overall plan for the Zhaoqing Intelligent Connected Technology Industrial Park covers 600,000 square meters, with a current construction area of 227,000 square meters. In May 2020, it obtained major approval permits. It encompasses stamping, welding, painting, final assembly, and Pack workshops, possessing flexible production capacity for four vehicle models across different platforms, with a designed annual production capacity of 100,000 vehicles.

Quality manufacturing is the foundation, and ecological operation is the core. While refining product quality, XPeng Motors is also establishing sales, after-sales, and charging services, among other initiatives. Through a closed loop of product operation and service operation, it meets users’ multi-touchpoint experiences across the entire product lifecycle.

XPeng Motors offers users an “integrated, multi-touchpoint” service experience through a “self-built and operated + authorized operation, 2S+2S, online + offline” new retail model. This ensures uniform national online and offline prices, consistent sales processes, and service standards, safeguarding user experiences. XPeng Motors’ official financial service brand, XPeng Finance, includes financing leasing and automobile insurance, aiming to provide users with efficient and convenient one-stop car purchase financial services. XPeng Motors also constructs and operates its own supercharging stations, and through high-quality external cooperation and service operation, collaborates with outstanding partners to build an intelligent ecosystem, offering users convenient free charging services to effectively alleviate concerns about electric vehicle range anxiety. In terms of after-sales services, XPeng Motors leverages its independently developed remote diagnostic system, intelligent claims processing, mobile services, and other functions to enhance user service efficiency and intelligent experiences.

Since its establishment, XPeng Motors has gained support from domestic and international investors including Alibaba Group, Xiaomi Group, IDG Capital, Sequoia Capital China, GGV Capital, Hillhouse Capital, and GGV Capital.