Yedao

椰岛

Established in 1953, with the health wine industry as its core business, leading products Yedao Lugi Wine and Yedao Haiwang Wine enjoy a high reputation nationwide. Hainan Yedao (Group) Co., Ltd. is a publicly listed company involved in various sectors including health wine, Baijiu (white spirits), food and beverages, real estate development, trade, and investments.

Hainan Yedao (Group) Co., Ltd. traces its origins to the state-owned Haikou Beverage Factory founded in 1953. In 1993, it successfully completed its transformation into a joint-stock company and was listed on the Shanghai Stock Exchange in 2000 (stock code: 600238). The company has over 1,000 employees and is engaged in various industries, including health wine, Baijiu, food and beverages, real estate development, trade, and investments.

The health wine industry is the company’s core business. Leading products Yedao Lugi Wine and Yedao Haiwang Wine are highly reputable nationwide, and the “Yedao” brand is among the top in the industry. Yedao Lugi Wine uses traditional formulations, refining and integrating traditional essence with modern brewing technology, inheriting traditional essence. Its brewing techniques are recognized as intangible cultural heritage of Hainan province.

Hainan Yedao Food and Beverage Co., Ltd. was established in 2009 and is a wholly-owned subsidiary of Hainan Yedao Group. Leveraging the strong technical research and development center of the group, the company successfully developed Yedao coconut juice with original taste and nutrition. The company has a strong marketing and sales team, rapidly developing the market using mature marketing and sales channels and networks of the group, gaining good reputation and market base in the coconut juice industry.

With the sunrise in the east, its path is brightly lit. In 2016, riding the wave of China’s state-owned enterprise reforms, Oriental Capital entered Yedao Group and became the largest shareholder, ushering the company into a new era. The new board of directors established the development direction of the “Big Health Industry”, aiming to expand and strengthen the health wine industry and coconut juice beverage business. In real estate, the focus is on the development of healthy, elderly care, leisure, and tourism products. Trade and investment serve as the link to develop supply chain finance, expand financing channels, promote the integration of upstream and downstream in the enterprise to ensure the needs of the company’s industrial development.

The company innovates management mechanisms, reshapes organizational structure, enhances decision-making efficiency, promotes flattened management, strengthens execution, and advocates a healthy and positive “green, sunny, and positive” business philosophy and values within the company to enhance employee cohesion.

Yedao Group will fully leverage the advantages of the capital and industrial platform, focusing on the development layout of the “Big Health Industry” through measures such as innovative management mechanisms, industrial capital innovation, talent optimization, etc. It will drive the development of various industry segments and strive to establish the company as a leading enterprise in the Big Health Industry!

Best-selling Products from the Yedao Brand：