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五粮液 Headquartered in Yibin, Sichuan, China, with a brewing history of over 4,000 years, the company is a large state-owned enterprise group with a focus on the liquor industry

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WU LIANG YE

五粮液

WU LIANG YE 五粮液

Headquartered in Yibin, Sichuan, China, with a brewing history of over 4,000 years, the company is a large state-owned enterprise group with a focus on the liquor industry. It is involved in various sectors such as intelligent manufacturing, food packaging, modern logistics, financial investment, and the health industry.

Wuliangye Group Co., Ltd. (referred to as the “Company”) is a massive state-owned enterprise group centered around the liquor industry. It spans diverse fields including intelligent manufacturing, food packaging, modern logistics, financial investment, and the health industry. Its flagship product, Wuliangye liquor, boasts a long history and profound cultural heritage. It stands as a representative of China’s strong-aroma Baijiu and is a renowned national brand. It has even been listed in the China-EU Geographical Indications Agreement for protection.

The company is headquartered in Yibin, one of the world’s top ten regions for strong spirits production, with a history of more than 4,000 years of brewing. Situated at the confluence of three rivers, Yibin enjoys a favorable natural environment. With mild winters, temperate summers, scarce frost and snow, abundant rainfall, and an average annual temperature around 17.9°C, the region’s rich biodiversity is especially conducive to the propagation of brewing microorganisms.

Wuliangye liquor, the company’s flagship product, is crafted using a traditional formula and technique from five grains: sorghum, rice, glutinous rice, wheat, and corn. It is the world’s first strong spirit produced from a combination of these five grains. The tradition of solid-state multi-grain brewing has been passed down for over a millennium. As early as the Tang Dynasty, the “Heavy Green Liquor” (Zhongbi Jiu) used multiple grains for brewing. In the year 765 AD, the renowned poet Du Fu passed through Yibin and was treated to Heavy Green Liquor by the local administrative official Yang Shijun. After tasting the liquor, Du Fu praised it and wrote the poem “Banquet at Yang Shijun’s Eastern Tower.”

The company is committed to creating a comprehensive portfolio of liquor brands on a global scale. Their products span a range of alcohol contents, including 39°, 45°, 52°, 56°, 60°, 68°, and 72°. This diverse product range caters to the demands of consumers at different levels. They offer various product lines:

The Wuliangye main brand series, including the Ming Dynasty Cellar Pool liquor series represented by the “Pearl on the Crown” 501 Wuliangye, the vintage liquor series represented by Classic Wuliangye, the generational series represented by the Eighth Generation Wuliangye, and the low-alcohol series represented by International Fashion · Wuliangye.

The strong-aroma series of liquor brands with a focus on Wulianchun, Wulianchun, Wulianchun, and Jianzhuang.

The fruit-infused liquor brands with a focus on Xianlin, Xiaozhuo Shiguang, Shuxun, and Wudiao.

Best-selling Products from the WU LIANG YE Brand:

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